SME Banking

What you’ll learn

Banks are rethinking how they bring products and services to SMEs, moving beyond traditional distribution models to create more targeted, engaging, and sustainable go-to-market strategies. This session will explore how banks can apply segmentation, partnerships, and new revenue models to better connect with SME customers. We’ll discuss practical approaches to optimizing marketing, sales, and onboarding while leveraging embedded finance, ecosystem partnerships, and relationship-driven engagement.

Key topics

Customer Segmentation & Targeted Engagement

Balancing Digital & Human-Led Interaction

Innovative Monetization & Distribution Models

Speakers

Ken Burke
Qorus
SME Banking Community Chairman & Senior Advisor
Tapobrata Kumar
DBS Bank India
Senior Vice President & Product Head - SME Lending
Alexander Verhagen
McKinsey & Company
Partner
Andras Havas
McKinsey & Company
Partner
Sasha Brainis
McKinsey & Company
Associate partner
Conrad Ford
Allica Bank
Chief Product & Strategy Officer

Speaking institutions