Qorus Banking Innovation Awards 2023

Alliance Bank Virtual Credit Card with Dynamic Card Number Feature

Submitted by

Alliance Bank Malaysia Berhad

Logo of Alliance Bank Malaysia Berhad
premium
Q+
18/09/2023Banking Innovation

About

The enhanced feature generates a randomised 16-digit credit card number for every transaction which includes e-commerce transactions, streaming and subscription services to cater to customers’ various lifestyle needs. As part of Alliance Bank’s Acceler8 strategy, the Bank will continue to drive digital transformation to provide faster, better, and more personalised solutions for customers. The single-use Dynamic Card Number offers a more secure and safer way of making daily purchases and minimises the customers’ exposure to fraudulent risks, identity thefts and other financial scams. Additionally, it also brings about a positive impact to the environment as it reduces production of plastic credit cards and helps to lower credit card footprint on online channels.

Want to keep reading?

Become a Qorus member to get access to all our innovations

Interested in learning more? Speak to Boris, Qorus's Content Lead

Qorus has a library of almost 8,000 innovation case studies across critical areas like customer experience, sustainability, marketing & distribution and more that can be used to inform your decision-making.
Contact us

Related innovations

21/11/2024Insurance Innovation

QUOTA

Quota Rent: Revolutionizing property management with AI-driven SaaS solutions. From operational efficiency to tailored insurance, we're empowering real estate professionals...

14/11/2024Insurance Innovation

Agent Virtual Assistant

AI-based tool that optimizes agent advice, personalizing the response to customer needs and queries.

08/11/2024Banking Innovation

Sales Assistant

“Sales Assistant” and “Customer Summary” Screen

29/06/2024Banking Innovation

PTSB Digital Transformation

The successful transformation of PTSB's digital customer offerings and the implementation of a new Digital Delivery Operating Model to meet...

Related news & insights

ESG
25/11/2024Interview

The changemakers: BANK OF AFRICA strives to grow prosperity and sustainability

Morocco's BANK OF AFRICA, previously BMCE Bank, is playing a key role in the country’s efforts to alleviate poverty, stimulate...

Digital Reinvention
23/11/2024News

Bank Islam unveils advanced digital banking platforms

Bank Islam Malaysia has launched its next-generation digital banking platforms, BIMB Mobile (BIMB Mobile app) and BIMB Web (web.bimb.com), setting...

22/11/2024News

BBVA drives innovation with ChatGPT enterprise deployment

In just five months since distributing 3,000 licenses across all levels of the organization, 83% of users have adopted the...

Insurance
21/11/2024Article

Insurance Innovation of the Month: AI-powered Agent Virtual Assistant by Santalucía Seguros

Opening a new round of Qorus Innovation in Insurance Awards, we are pleased to announce this month’s winner: Santalucía Seguros’...