Banques Populaires and Caisses d’Epargne, part of the BPCE Group, have become the first banks in France to offer online subscription for an individual retirement savings plan (PER). This new digital solution allows customers to subscribe to a PER in just a few minutes, reinforcing BPCE’s leadership in the retirement savings market.
The individual retirement savings plan (PER) is a preferred solution for individuals and professionals looking to prepare for retirement. It enables savers to build up funds gradually while benefiting from tax advantages, either upon entry or at the time of withdrawal.
BPCE strengthens its market leadership
According to recent figures, nearly one in five individual PERs in France in 2024 was opened through a Banque Populaire or a Caisse d’Epargne, establishing BPCE as the leading distributor of this retirement product. To maintain this competitive edge, BPCE, through its subsidiary BPCE Assurances, has invested in developing a streamlined and user-friendly digital process. Customers can now subscribe to a PER via their bank’s website or mobile application, with an integrated simulator that estimates their future pension and the supplementary income they can accumulate.
Personalized assistance for customers
Throughout the online subscription process, customers have the option to seek assistance from their Banque Populaire or Caisse d’Epargne advisor. Contracts can also be finalized remotely or at a branch, ensuring personalized support.
Hélène Madar, CEO of Retail Banking and Insurance at BPCE, emphasized the growing importance of PERs since their introduction in 2019. "Nearly one in two French citizens is saving for retirement, and our online PER offering strengthens our commitment to providing the best of both human expertise and digital convenience."
Corinne Cipière, CEO of BPCE Assurances, highlighted the broader vision: "This new service directly addresses a key concern for the French population—ensuring financial independence in retirement. It also marks a major step toward BPCE’s ambition of becoming France’s fourth-largest insurer as part of our Vision 2030 strategic plan."
By pioneering this digital-first approach, BPCE is reshaping the retirement savings landscape in France, offering innovative solutions to meet evolving customer needs.
