Banks, insurance companies and fintechs must continually adapt and innovate to meet the rapidly changing needs of their customers. Successful players in this dynamic arena offer exceptional customer experiences that set them apart from competitors, whether enhancing existing services or tapping into new sources of revenue.
In this third edition of the Financial Innovation Spotlight, we showcase five new projects that caught our eye in the past month. This global innovation journey begins in Singapore, where OCBC Securities offers AI-driven personalized stock recommendations. Then we head to the UK, where NatWest uses generative AI for enhanced customer support, while HSBC supports SME clients in measuring their carbon footprint. And across the Atlantic, Guardian helps US dental insurance clients to quit tobacco, while Itaú Unibanco offers Brazilian seniors WhatsApp content focused on avoiding scams and improving financial management.
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