The financial services industry in the Middle East and Africa recently witnessed a remarkable celebration of innovation and excellence during the inaugural Qorus Reinvention Awards – MEA. This glittering live ceremony took place in Dubai, where Emirates NBD, based in the United Arab Emirates, was named the MEA Innovator of the Year in recognition of the firm's unwavering dedication to innovation and its commitment to delivering world-class experiences to both customers and employees.
Middle Eastern and African innovation excellence in the spotlight at the first-ever Qorus Reinvention Awards
Emirates NBD: Pioneering innovation in the region
Emirates NBD, a prominent banking group in the MENAT region, serves over 20 million customers across 13 countries through a network of more than 850 branches. The driving force behind their recognition as the MEA Innovator of the Year is their steadfast commitment to innovation and their vision of becoming "the most innovative bank for their customers, people, and communities."
Emirates NBD's dedication to innovation has translated into the development and launch of several groundbreaking products and services. Notable among these is their Tablet-X application, which allows bank sales executives and agents to open an account in just three minutes, revolutionizing the industry. Furthermore, their new WhatsApp platform provides customers with 24/7 assistance across 15 high-demand services, setting new standards for customer support. Their digital wealth platform offers customers access to over 12,000 global and local securities and Exchange Traded Funds, providing new investment opportunities.
Notably, Emirates NBD's digital bank, Liv, has been a resounding success, attracting more than 400,000 customers. This achievement reflects the continued evolution of digital banking, which remains at the heart of Emirates NBD's innovative strategy.
Leading the way in digital transformation
As part of their ongoing digital transformation, Emirates NBD has taken the bold step of migrating their entire technology stack to the cloud. This groundbreaking move has positioned them as one of the few large banks in the world to be completely cloud-native. Building upon this transformation, Emirates NBD is systematically upgrading all their digital platforms and equipping them with new, cutting-edge innovations.
Emirates NBD's victory at the Qorus Reinvention Awards – MEA 2023 not only underscores their dedication to innovation but also highlights their commitment to delivering world-class experiences to both customers and employees. As they continue to shape the future of banking in the Middle East, customers can look forward to a banking experience that remains at the forefront of technological advancements and unparalleled in its excellence.
Qorus members can access a complete feature including a detailed presentation of all the winners here
