Standard Chartered has unveiled a bold strategy to drive substantial growth in its wealth management business. At its recent Affluent Investor Seminar, the Bank announced a target to secure USD200 billion in net new money (NNM) over the next five years, alongside achieving double-digit income growth in Wealth Solutions. This follows its October announcement of a USD1.5 billion investment aimed at accelerating its capabilities.
With a strong presence across Asia, Africa, and the Middle East, Standard Chartered is leveraging its global network to serve affluent clients seeking geographical diversification. Its wealth hubs in Hong Kong, Singapore, the UAE, and Jersey play a pivotal role in delivering tailored solutions. The Bank also highlighted upgrades to flagship centers in key markets like Mainland China and Singapore, transforming them into state-of-the-art experiential hubs.
Innovating to meet evolving client needs
To address shifting client demands, Standard Chartered is advancing its wealth capabilities through product innovation and digital solutions. Its proprietary “myWealth Advisor” platform integrates insights from its Chief Investment Office and will soon offer advanced features like structured products and risk analytics. Signature CIO Funds, launched in 2022, have already added USD2 billion to the Bank’s assets under management.
Driving growth through tailored solutions
The Bank’s diversified wealth offerings include investment funds, capital market products, and bancassurance, designed to help clients manage and grow their portfolios. Samir Subberwal, Global Head of Wealth Solutions, emphasized the importance of delivering innovative, client-focused solutions.
With its robust strategy and commitment to innovation, Standard Chartered is well-positioned to redefine wealth management for affluent clients worldwide.
