OCBC launches MyOwn Account to teach financial literacy to kids and teens

Digital Reinvention
29/10/2024News

OCBC has officially launched the OCBC MyOwn Account, a unique banking option tailored for children and teens ages 7 to 15. This account, available through the OCBC app, allows young users to manage their finances independently, under parental supervision. After a successful soft launch on October 15, 2024, and receiving high demand with pre-registrations from over 8,000 parents, OCBC has set an ambitious goal of reaching 100,000 account openings within the first year.

OCBC MyOwn Account: Financial literacy tool for children and teens

OCBC MyOwn Account is more than just a standard savings account; it’s a tool for financial education and hands-on money management for young people. Building on OCBC’s strong history with youth banking, such as the Mighty Savers program, this account equips children with essential skills in a secure environment. Teens and older children can make transactions, monitor their balance, and use a debit card for purchases. Through parental controls, parents maintain oversight with features like setting daily spending limits and tracking account activity via their own OCBC app dashboard.

Exclusive Disney collaboration adds excitement to financial learning

Enhancing the appeal, OCBC has partnered with Disney to offer special debit cards featuring popular characters like Stitch, Spider-Man, and Elsa. Young account holders can also earn limited-edition OCBC pins with Disney and Marvel designs, adding a fun, collectible element to the account experience. In addition, engaging educational content, including financial literacy comics starring characters from Wreck-It Ralph, is available to all account holders.

OCBC’s MyOwn Account provides a balanced approach to learning financial independence, pairing digital banking exposure with parental supervision. To celebrate the launch, new OCBC MyOwn Account customers have access to exclusive benefits, including collectible Disney pins and, for new OCBC 360 customers, a complimentary one-year Disney+ subscription.

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