Fibabanka has introduced Türkiye’s first Banking as a Service (BaaS) platform through an innovative partnership with GetirFinans, marking a significant step forward in the country’s financial sector. This collaboration allows non-banking businesses to offer financial services like account management, card issuance, and payment options directly to their customers, integrated within their own platforms.
The partnership with GetirFinans, valued at $250 million, brings banking services into Getir’s app, enabling users to access financial features without requiring Getir to hold a banking license. Powered by over 500 APIs, Fibabanka’s BaaS platform provides the infrastructure for businesses to integrate financial solutions seamlessly.
Ömer Mert, General Manager of Fibabanka, emphasized the importance of this model in meeting evolving consumer expectations: “Our BaaS platform allows businesses to offer seamless financial experiences without needing to build their own infrastructure.” This innovative approach lowers costs and simplifies financial service delivery for businesses across sectors.
Fibabanka’s BaaS platform is also designed to promote financial inclusion, making banking services more accessible to a wider audience. By managing the backend operations, Fibabanka enables businesses to focus on growth and customer experience.
Looking ahead, Fibabanka plans to expand its BaaS model to new markets, including the UK, and across multiple industries, aiming to redefine digital banking and financial service delivery. This partnership marks just the beginning of Fibabanka’s vision to drive innovation in the global financial landscape.