The new era of business financing: A guide to alternative funding approaches

Digital Reinvention
29/08/2024 Article
profile picture of Fatih Öğün

Fatih Öğün

Akbank

Head of Strategy

The pursuit of business funding to fuel growth, innovation and stability has led to the emergence of a myriad of alternative financing approaches. Traditional banking and equity investment avenues, while still prevalent, are no longer the sole options for businesses seeking capital infusion. The evolution of the financial landscape, marked by the advent of technology and a shift in investor mindset, has paved the way for novel financing mechanisms that offer flexibility, efficiency and accessibility to a broader spectrum of businesses. Fatih Ogun, Head of Strategy at Akbank, delves into the transformative realm of alternative financing, exploring its origins, mechanisms, benefits and strategic implications for businesses poised for growth in an ever-changing market.

The genesis and growth of alternative financing

Alternative financing emerged from the need to bridge the gap left by traditional financial institutions, which often impose stringent criteria, lengthy processes and a one-size-fits-all approach to funding. The financial crisis of 2008 further exacerbated this gap, leading to tightened lending standards and a significant reduction in available capital for small to medium-sized enterprises (SMEs). In response, innovative financial models began to surface, propelled by technological advancements and a growing appetite for investment diversification among investors.

Core models of alternative financing

Although the space is quite large, it will be useful to touch upon some key models in the alternative financing world.

• Crowdfunding: These platforms allow entrepreneurs to raise funds directly from the public for projects, products or business expansion, often in exchange for early access, rewards or equity.

• Peer-to-peer (P2P) lending: P2P business models facilitate direct loans between individuals and businesses, bypassing traditional banking channels and often offering more competitive rates and terms.

• Invoice financing & factoring: This approach enables businesses to sell their accounts receivable at a discount to instantly improve cash flow, rather than waiting for customer payments. This business model has a wide variety of sub-models specific to different industries or use-cases.

• Merchant cash advances (MCA): MCAs provide businesses with a lump sum in exchange for a portion of future credit card sales, offering a flexible repayment schedule based on sales volume.

Strategic advantages of alternative financing

• Flexibility and speed: Alternative financing mechanisms are designed to meet the diverse needs of businesses, offering tailored terms and faster access to funds. This agility is crucial for seizing market opportunities and addressing unforeseen challenges.

• Accessibility for SMEs: Small and medium-sized enterprises, often underserved by traditional finance products, find a lifeline in alternative financing, which assesses creditworthiness using innovative criteria and data points, beyond mere credit scores and financial histories.

• Equity preservation: Many alternative financing options do not require equity dilution, enabling founders to retain control over their ventures while securing the capital necessary for growth.

Building a diverse financial portfolio: For businesses, engaging in alternative financing can be part of a broader strategy to diversify financial sources, reducing dependence on any single lender or investor type.

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Strategic considerations

While the growth of alternative financing is undeniable, businesses must navigate this landscape with strategic acumen. Understanding the cost of capital, aligning financing choices with business goals and growth stages, and meticulously planning for repayment are essential steps in leveraging alternative financing effectively.

Moreover, the choice of financing mechanism should be determined based on the company's financial health, projected cash flows and the specific needs of the project or expansion plan. For instance, crowdfunding may be ideal for consumer products seeking market validation, while products like venture debt could be more suited for technology startups with robust growth potential but a desire to avoid further equity dilution.

The future trajectory of alternative financing

The trajectory of alternative financing is strongly linked to technological innovation, regulatory evolution and shifts in investor behavior. As blockchain and fintech solutions continue to mature, we can anticipate even more accessible, transparent and efficient financing models to emerge. Regulatory bodies worldwide are also adapting, seeking to balance the need for innovation with the imperative of protecting investors and borrowers.

The growing acceptance of alternative financing among entrepreneurs, SMEs and investors alike suggests that these mechanisms will play an increasingly pivotal role in the global financial ecosystem. As traditional and alternative financing continue to converge, the lines between them may blur, giving rise to hybrid models that combine the best of both worlds.

The rise of alternative financing represents a paradigm shift in the way businesses access capital, driven by the limitations of traditional financial institutions and the transformative potential of technology. By offering flexibility, accessibility and efficiency, alternative financing mechanisms have leveled the playing field, enabling businesses of all sizes to dream big and achieve their growth aspirations. As we move forward, the strategic integration of alternative financing into business plans will be an important part of a growth story of many companies.


The views expressed in this article are the views of the author only. This article provides general information and a point of view; it should not be considered as professional advice. 


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