Decoding the Customer Lifecycle: Onboarding and Account Opening

in partnership with

ebankIT

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ebankIT is an international company that develops a leading Omnichannel Digital Banking Platform with capabilities to...

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Digital Reinvention
01/10/2024Video

In our latest project with ebankIT titled "Decoding the Customer Lifecycle: Optimal Strategies and Technological Trends in Banking for 2025," we explore the essential strategies and technological advancements shaping the future of banking.

During our recent webinar, we presented key findings from our global survey and invited a panel of speakers to discuss crucial steps in the customer lifecycle. These included awareness and acquisition, onboarding and account opening, daily banking and transaction processes, customer relationship management all the way to churn management.

In the following video, you will hear them discussing onboarding and account opening, a critical phase in a customer’s journey with their bank. These steps are vital as they set the tone for a customer's relationship with the bank and are increasingly prioritized for investment by many institutions.

Banks are adopting advanced technologies to streamline onboarding, focusing on reducing friction and enhancing security. Tools like Know Your Customer (KYC) solutions, online document signing, and AI-powered virtual assistants simplify verification and improve efficiency. This shift towards digital identity verification and remote account opening enhances convenience and compliance, offering faster, more secure services. By investing in these innovations, banks aim to deliver seamless onboarding experiences and maintain a competitive edge.

Interested to Find Out More?
Our report helps banks understand the full customer lifecycle, breaking it down into stages from acquisition and onboarding to retention and advocacy. We include insights from a global survey of financial institutions and interviews with banking executives about improving customer experience, overcoming roadblocks, and identifying future potential.

Make sure to download your copy here!

SPEAKERS

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Pedro Leite

ebankIT

Head of Sales HQ & Partnerships

profile picture of Radu Topliceanu

Radu Topliceanu

Mashreq

Executive Vice President, Head of Neo and Personal Banking

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Nuno Reis

Millennium BCP

IT Director

profile picture of Burçe Gültekin

Burçe Gültekin

Yapi Kredi

Digital Marketing and Customer Acquisition Manager

profile picture of Tracey Williams

Tracey Williams

Absa Group

Senior Design Director

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