Garanti BBVA introduces biometric payment innovation

Digital Reinvention
20/02/2024News

Garanti BBVA is transforming banking security with its latest offering: the Bonus Platinum Biometric Card. This pioneering solution allows users to make payments securely by scanning their fingerprints, eliminating the need for PINs or contactless limits.

With 14 million customers and the leading banking app in Türkiye, Garanti BBVA is at the forefront of digital banking. Deputy General Manager Işıl Akdemir Evlioğlu emphasized the bank's digital leadership in a recent interview with Fortune magazine.

Using the Bonus Platinum Biometric Card is straightforward: users place the card near a POS terminal's contactless area and verify their fingerprint on the sensor. Transactions process within seconds, offering a seamless payment experience. Applications for the card are available through Garanti BBVA's online platforms, mobile app, branches, or the call center.

Murat Çağrı Süzer, Deputy General Manager of Garanti BBVA, highlighted the bank's commitment to enhancing customer convenience through innovative solutions. Garanti BBVA has a history of pioneering payment technologies, including Turkey's first chip and multi-brand credit card, transparent card, contactless credit card, and environmentally friendly card.

Avşar Gürdal, General Manager for Türkiye and Azerbaijan at Mastercard, commended the longstanding partnership between Mastercard and Garanti BBVA. Gürdal stressed the importance of biometric payment authentication in enhancing security and streamlining payment processes for cardholders.

Investing in biometric solutions not only addresses security challenges but also improves the payment experience, making it safer, faster, and more convenient for users. Garanti BBVA's collaboration with Mastercard underscores its commitment to delivering innovative solutions prioritizing customer security and convenience in the digital age.

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