Embedded insurance: A game changer for the insurance industry?

Digital Reinvention
Q+
23/01/2024Video
profile picture of Gonzalo Rodriguez

Gonzalo Rodriguez

Generali

Head of Group B2B2C Partnerships en Generali

Gonzalo Rodriguez, Head of Group B2B2C Partnerships at Assicurazioni Generali, explains that the growing momentum of B2B2C partnerships and embedded insurance is primarily fueled by digital advancements, enabling innovative engagement models with customers. Gonzalo cites examples of recent entrants in the insurance sector from adjacent industries, underscoring Generali's unwavering commitment to developing the B2B2C channel in alignment with this emerging trend.

One certainty is that embedded offerings must provide clear value to customers while maintaining their awareness and a risk mitigation approach.

Want to keep reading?

You are trying to access premium content, currently reserved for Qorus members only. See all the benefits of joining the world’s leading peer-to-peer intelligence organization in financial services.

Digital Reinvention community

With Qorus memberships, you gain access to exclusive innovation best practices and tailored matchmaking opportunities with executives who share your challenges.

Related news & insights

Insurance
24/07/2025Article

Embracing AI disruption in the insurance industry: Insights from Qorus Reinvent Forum Warsaw

This event provided a platform for thought leaders to share their insights on how AI is reshaping our workforce, technology,...

Innovation Awards Hub
21/07/2025Interview

Transforming retention with GenAI: Sabadell Seguros’ award-winning approach

Esther Pichardo, Chief Customer Officer at Sabadell Seguros, tells us more about VoiceIQ and the impact of their win.

Mobility
17/07/2025Article

Capital One’s big bet on the future of mobility

Mobility isn’t just about getting from point A to point B—it’s a gateway to opportunity. In the US, where access...

Insurance
15/07/2025Interview

At work with Ahmet Yaşar

Ahmet Yaşar, Insurance Group Head at Maher Holdings and Vice President of Insurance Association of Türkiye, talks to Qorus’ Boris...

Innovation Awards Hub
14/07/2025Interview

Award-winning AI for Pet brings preventive screening to pet insurance

South Korea’s AI for Pet won silver in the Insurtech category at the Qorus NTT DATA Innovation in Insurance Awards...

Insurance
08/07/2025Interview

At work with Gaurav Saxena

Gaurav Saxena is Chief Distribution Officer – Bancassurance at Aditya Birla Sun Life Insurance. He speaks with Boris Plantier from...

Innovation Awards Hub
07/07/2025Interview

How Ping An turned innovation into impact—and took home five awards

With no fewer than five trophies won, including the Gold award in the Global Innovator of the Year category, Chinese...

02/07/2025Article

Qorus ramps up community engagement and outlines its 2025–2026 plans

The organization continues to strengthen its communities across five continents and is now unveiling its priorities to support the rapid...