Barry Ferguson, the Chief Operating Officer of Wealth One Bank of Canada, discusses various aspects of the bank's operations and customer service strategies in an interview for the Qorus-Avanade report titled Balancing human and digital: Are banks losing touch with customers?
What are your roles and responsibilities in the bank?
As Chief Operating Officer, I have responsibility for the Bank’s strategic direction and leadership of the day-to-day operations of the business, including marketing, business development, operations, and IT divisions.