Canada’s CIBC is an example of a bank that has leveraged data-centric, omnichannel experiences to power customer acquisition – and been rewarded for it. About a decade ago, the Toronto-based bank began to embrace a robust customer-engagement framework to deliver customized experiences, both online and in-person, that wasn’t dependent on third-party cookies.
David Krameš, AI & Strategy Business Partner at Česká spořitelna (a subsidiary of Erste Group in the Czech Republic), shares...
The new feature, known as the Metro Bank Scam Checker, allows both personal and business customers to quickly verify whether...
We don’t talk much about frugal innovation, an intriguing concept that is proving to be remarkably effective and valuable. It...
Under a newly signed agreement CaixaBank will integrate Salesforce technologies into its customer service platforms, streamlining processes and improving personalization.
Westpac has become the first major Australian bank to partner with the federal government in a new initiative aimed at...
Standard Chartered has unveiled SC GPT, a proprietary generative AI tool now deployed across 41 markets, signaling a major leap...
Through a strategic partnership with Precisely, the global leader in data integrity, Abeille Assurances is using cutting-edge geospatial solutions to...
Bankinter has officially signed the merger of its digital banking subsidiary, EVO Banco, and its Irish division, Avant Money, into...