Efma and Accenture announce the winners of Innovation in Insurance Awards 2021

Digital Reinvention
04/06/2021Article
Efma and Accenture announced the winners of the sixth annual Innovation in Insurance Awards during a virtual ceremony. 
The awards competition, which recognizes the best insurance technology innovations, attracted 460 entries from nearly 300 institutions in 55 countries — 100 more submissions than received in 2020. This year’s entries reflect the intense drive among insurers to innovate to address new risks and meet changing customer needs amid continued COVID-19-related disruption.

The winners were selected across seven categories by a panel of 25 judges, including senior executives from insurers worldwide. Each entry was assessed using three criteria: originality; strategic capacity to generate long-term competitive edge and return on investment; and adaptability for use in other markets and countries.
 
Ursuline Foley, a member of the Board of Directors for Provident Financial Services and a judge of the awards, said: “The Efma-Accenture Innovation in Insurance Awards highlight the impressive range of innovative insurance initiatives underway globally. They reflect an industry that is preparing for major change.”

The winners of the Efma-Accenture Innovation in Insurance Awards 2021 are:

AXA XL (USA) — received the Connected Insurance & Ecosystems 2021 award for the AXA XL Construction Ecosystem, a digital network of innovative products and services focused on advancing technology adoption among construction customers to help them reduce business risk, solve customer issues and improve business results.

Silver went to Baloise Insurance (Switzerland) and bronze to Chubb (USA).

Discovery (South Africa) — won the Core Insurance Transformation 2021 award for AI Quote. Using AI Quote, brokers and clients can upload a PDF or pictures of competitor insurance and investment documents via phone or desktop and receive an equivalent Discovery quote in seconds.

Silver went to Generali (France) and bronze to FWD Insurance (Hong Kong).

Generali Welion (Italy) — received the Customer Experience 2021 award for its WelionAPP. With COVID-19 putting a strain on the healthcare system in Italy, the WelionAPP helps its users more easily access health services for daily and specialized needs and book a consultation.

Silver went to AXA Partners (France) and bronze to AFLAC (Japan).

HITS, a Generali Group company (Switzerland) — won the Insurtech 2021 award for bAIby, an AI-based baby cry translator that recognizes a baby’s five basic needs, co-developed with Zoundream.

Silver went to Air Doctor (Israel) and bronze to Bolttech (Singapore).

Baloise Insurance (Luxembourg) — was named the winner of the Product & Service Innovation 2021 award for its Drive Electric insurance, which insures electric vehicles and also provides key value-add services to help customers make the switch to electric, including assistance to set up a charging station at home, and granting access to 180,000 recharging stations across Europe.

Silver went to Plymouth Rock Assurance (USA) and bronze to Moonshot Insurance (France).

Assicurazioni Generali (Italy) — won the Workforce Transformation 2021 award for the We SHARE App, the first app the insurer has created at the group level to reach employees worldwide. It provides updates on a share plan for group employees, offers a financial literacy program, and provides company news.

Silver went to AXA Partners (France) and bronze to VidaCaixa (Spain).

Assicurazioni Generali (Italy) — named Global Innovator 2021 for its innovation in introducing several products, including its Smart Automation Centre of Excellence, the Vehicle Ownership Lifecycle Digital Management, and its use of AI-augmented underwriting, which uses geospatial data.

Silver went to Discovery (South Africa) and bronze to China Life Insurance Company (China).

“With the pandemic, 2020 and 2021 will no doubt stand out in history as being out-of-the-ordinary years,” said John Berry, Efma CEO. “Insurance players have had to face many challenges, requiring them to adapt their offerings and distribution models. In this context, I was impressed by both the quality and the relevance of the projects submitted this year. I congratulate the winners and all those who made submissions, demonstrating their agility in finding customer-focused solutions in a fast-evolving world.”

Daniele Presutti, who leads Accenture’s Insurance industry group in Europe, said, “The insurance industry has moved fast to accommodate the massive changes caused by the pandemic. The industry is accelerating the pace of transformation, leveraging cloud, data, and ecosystems to bring innovative services and offerings to market, like risk advice and prevention methods. We had another great round of submissions this year—these companies are leading change, and not just for this sector — they bring new value to customers and the ecosystem.”

Find out more about the award-winning innovations

Digital Reinvention community

With Qorus memberships, you gain access to exclusive innovation best practices and tailored matchmaking opportunities with executives who share your challenges.

Related news & insights

Insurance
19/05/2025Interview

At work with Aslı Bengi

Aslı Bengi is Head of Customer Analytics and Customer Experience at QNB Sigorta in Turkey. She shares her day-to-day experience...

Digital Reinvention
15/05/2025Study

Innovation Radar: Reinvention Awards Europe winners 2025

Discover the most innovative projects from banks and insurance companies in Europe.

Digital Reinvention
15/05/2025Article

Europe’s top financial services innovators honored at Qorus Awards ceremony

Qorus announced the winners of the second edition of the Qorus Reinvention Awards – Europe during an in-person ceremony in...

Insurance
12/05/2025Interview

At work with Iwan Juwono

Iwan Juwono is Head of Insurance at Grab, Southeast Asia’s leading superapp. He shares with Qorus’ Boris Plantier some glimpses...

Digital Reinvention
12/05/2025News

BBVA scales up ChatGPT use, expands AI access to 11,000 employees

Spanish banking group BBVA has expanded its partnership with OpenAI, increasing its number of ChatGPT Enterprise licenses from 3,300 to...

Insurance
12/05/2025News

Willis launches FinTech Plus to streamline global insurance for startups

The product aims to address the growing complexity and risk exposure faced by scaling FinTech firms. The solution offers a...

Insurance
12/05/2025News

Generali offers AI-driven savings solutions

Generali in France, a long-established player in online life insurance, has announced a partnership with fintech company Evinance, which specializes...

Insurance
11/05/2025News

HUB International targets wealthy entrepreneurs with new small business insurance offering

HUB Private Client Small Business Solutions, is designed to help wealthy entrepreneurs manage the unique risks associated with side ventures...