The insurance industry’s distribution landscape is evolving rapidly with an increasing demand for insurance coverage, changing customer preferences, entry of new players, and a focus on maximizing the value offered by the intermediaries. The pace of evolution has been further accelerated by the COVID-19 pandemic, which led to an increasing need to rethink customer engagement models and digital retooling of the channels.
In this context, the World Insurance Report 2021 from Capgemini and Efma explores how the current distribution models are being challenged and what insurers can do to digitally empower their channels and expand their distribution ecosystem to enhance customer engagement and sales effectiveness.
